The main reason businesses need to innovate is due to its necessity to
sustain and survive, and not for the matter of how brilliant and visionary
the leaders of the organization are. Innovation has known for its very
significant role in the organization progression and growth. Innovation can
happen in the products, processes, and services being embark by
organizations to make more profit by reducing operational cost and making
processes more efficient. The concern over the environment all around the
world has encouraged innovation to be more tailored to the “green”.
“Green” is a name that being associated with anything or any action that
has impact to the environment such as green building, green government
and green innovation. This paper will discuss the impact of green
innovation to the top management leadership attributes in the Governmentlinked
Companies (GLCs) in Malaysia. The leadership must be sensitive
and understand the green demand and situational in the Malaysia and
around the world with respect to the industries that these GLCs are
operated. This is where the top management leadership attributes will be
justified to fit the green innovation implementation. This constructive
research is a qualitative multicases study. Data collection is done via
interviews, focus group discussion and document analysis. The result will
be analyzed to see the themes emerge from the data before the analysis
being interpreted.
