Noormaizatul Akmar Ishak
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Preferred name
Noormaizatul Akmar Ishak
Official Name
Noormaizatul Akmar, Ishak
Alternative Name
Ishak, Noormaizatul Akmar
Ishak, N. A.
Ishak, N.
Ishak, Noormaizatul Akmar
Main Affiliation
Scopus Author ID
56299438200
Researcher ID
DYQ-2879-2022

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An inductive approach in studying green innovation in government-linked companies

2010-11-12 , Noormaizatul Akmar Ishak , Hartini Ahmad

This paper is focusing on the research method to study of top management leadership attributes in implementing green innovation in Government-linked Companies (GLCs) in Malaysia. This paper will discuss on the paradigm and research design being selected for the study. Green innovation has been determined as one of many ways to promote sustainability development around the world. It has been an urge to go into “green” direction due to the environment issues. There are government policy and customers’ pressures which corporate strategy of organizations has to change accordingly to fit into the situation. Therefore it is the interest of the researchers to inductively study how the top management leadership contributes towards green innovation diffusion in the GLCs.

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Future leaders in reshaping an organization

2010-11-12 , Mohd Faizal Mohd Isa , Noormaizatul Akmar Ishak , Salmah Ayub , Evawaynie Valquis Md. Isa , Maz Jamilah Masnan , Mohd Fisol Osman

It is the interest of the researchers to find how the benchmarking of the future leaders is done in the Government-linked Companies GLCs. A mixed method approach has been selected as the research strategy to study the issues under investigation and the relationship between them. Six interviews with prominent experts are carried out to gather the items for the questionnaire. Then sets of constructed questionnaire are distributed to the managerial staff of Universiti Malaysia Perlis as a pilot study. To gather the data from GLCs, three Government-linked Investment Companies (GLICs) and fifteen GLCs have been identified as the samples. Then an interview with a prominent statesman is carried out, and a focus group discussion with the top management representatives are conducted to support the survey. The findings of the study indicate that the choice for future leadership dimensions are traits, behaviours, performance functions, competence, skills and background. These six leadership dimensions qualities are desired in GLCs as the future leaders are expected to use their best endeavours to prompt or reshape the organizations.

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Social enterprise for school dropouts through digital lifestyles : adapting from USA success stories

2016 , Noormaizatul Akmar Ishak , Muhamad Zulkiflee Osman , Wan Nor Ashiqin Wan Ali , Syed Zulkarnain Syed Idrus , Azizan Bahari , Nur Azila Azahari

Digital lifestyle has become a culture that each and every of us has to adopt and adapt to. The stability of Malaysia’s economy makes the quality of its citizen’s education and standard of living improve along with the income ranks. On the other hand, there is still a huge problem with regards to the school dropouts that influence the quality of life and social impact in Malaysia. These school dropouts should be exposed to self-regulating and self-employing so that they can be independent and able to move forward themselves away from the perils of crime. By manipulating the current digital lifestyles, majority of the school dropouts are familiar with the Information and Communication technology (ICT), the Internet and mobile gadgets. This paper recommends that the Malaysian authorities should come out with a prototype of the business model of Social Enterprise (SE) in order to deal with school dropouts that prefer to run business online as their income to support their lives. Some adaptation from the successful SE in the United States of America (USA) could be adapted in order to match with the Malaysian scenarios. The authorities might also work out spin-off businesses through provision of seed funds, including from interested private sectors, to these youths.

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How the sports' leadership anticipate Instagram as an effective communication tool in managing football club

2020-06-17 , Zakaria, Fatin Nur Azila , Noormaizatul Akmar Ishak , Syed Zulkarnain Syed Idrus

This study is aim to understand how the Instagram application being used as an effective communication tool for the Manager of Kelantan State's football team or famously known as The Red Warriors (TRW) to manage the football team. The TRW is chosen because it was the first State football team in Malaysia that led by a female manager. The researchers reveal that the content posts in the Instagram can influence the readers to follow the Instagram and how they react towards all posts. Therefore, the researchers monitor the TRW manager's Instagram account every day for one month to see how she anticipate the Instagram as one of the effective communication tool in managing the TRW. They also explore the visual identity of the content and observe the feedback received with regards to the content post in the manager's Instagram account to manage her TRW. Using the content analysis research approach, this study find that it is very effective communication tool when the contents has visual identity impact based from the type of feedbacks received from followers. This study shows that the sport leadership does a good choice to use Instagram as main effective communication tool where direct communication process happen in place between the manager and her followers on Instagram. The results of the study also show that contents with video status get more feedbacks compare to pictures and some deficiencies in feedbacks have been identified based on the visual identity elements outlined in this study.

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Be competitive through green innovation

2010-11-12 , Noormaizatul Akmar Ishak , Hartini Ahmad

Necessity has been identified as the main drive to innovate. Innovation can appear in product, process, and services being embark by organizations to make more profits, and to cut operational and maintenance cost. With current scenario to preserve the environment, the green innovation is considered as a good move to have better competitive advantage to the organizations. Green innovation concept should be imposed to the organizations so that they are more eco-friendly organizations. The green innovation elements promote the clean and safe environment for the community, renewable energy to less the pollution and global warming, 3R (reduce, recycle, reuse) concepts, and producing green collar workers. This paper discusses the concept of green innovation in the study, and how adoption to the organizational strategies and practices will give competitive advantage to the organizations.

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The impact of green innovation on top management leadership attributes

2011-06 , Noormaizatul Akmar Ishak , Hartini Ahmad

The main reason businesses need to innovate is due to its necessity to sustain and survive, and not for the matter of how brilliant and visionary the leaders of the organization are. Innovation has known for its very significant role in the organization progression and growth. Innovation can happen in the products, processes, and services being embark by organizations to make more profit by reducing operational cost and making processes more efficient. The concern over the environment all around the world has encouraged innovation to be more tailored to the “green”. “Green” is a name that being associated with anything or any action that has impact to the environment such as green building, green government and green innovation. This paper will discuss the impact of green innovation to the top management leadership attributes in the Governmentlinked Companies (GLCs) in Malaysia. The leadership must be sensitive and understand the green demand and situational in the Malaysia and around the world with respect to the industries that these GLCs are operated. This is where the top management leadership attributes will be justified to fit the green innovation implementation. This constructive research is a qualitative multicases study. Data collection is done via interviews, focus group discussion and document analysis. The result will be analyzed to see the themes emerge from the data before the analysis being interpreted.

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Product pairing selection for promotion using partitioning method

2023 , Wan Nor Munirah Ariffin , Raveena Subramaniam , Erni Puspanantasari Putri , Muhammad Shahar Jusoh , Muhamad Hafiz Masran , Mohamad Nur Khairul Hafizi Rohani , Yussof Hussin , Noormaizatul Akmar Ishak , Emy Aizat Azimi , Siti Sharina Mohd Shukri

Slow-moving product is harmful to the business. The slow-moving products take up space and tie up the company’s capital and leave the company with fewer funds to invest in its business. Several factors can cause this issue. There are several methods ranging from statistics to heuristic methods for a company to identify slow-moving inventory but all of them rely on data. In this paper, a partitioning technique from the graph network is proposed to partition the inventories or products into a few clusters. It can help the company to identify what group does the product belongs to and at the same time suggest to the company which product can be paired up or bundled up together to clear up aging and slow-moving products. The partition technique is proposed, and the algorithm is coded using the Visual C++ programming language. The simulation results show that the proposed method can partition the task graph onto smaller subgraphs. The subgraphs called cluster consists of the nodes or products with similar purchase volume (the strong connection between the two nodes). Implementing the partitioning technique could help the companies or managers select the appropriate product to be paired together when doing the promotion.

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Green talent development in Malaysia

2010-11-12 , Noormaizatul Akmar Ishak , Mohd Fisol Osman

The environmental issues have been the focuses of the environmentalists and governments for decades around the world. The universities and colleges in Malaysia are encouraged to produce graduates who aware and sensitive to their surroundings especially to the engineering and technology courses because industrials –light or heavy - have been identified as the main contributors to the air and water pollutions. In the 10thMalaysian Plan report, the government has stated that it wants to create the environment for the unleashing economy growth. The government also intends to nurture, unleash and retain the top talent. This conceptual paper discusses on the appropriate actions to be taken by the engineering and technical educators in developing green talent that can perform as the ‘green-collar workers’ in the companies globally. These green-collar workers can adapt and innovate by creating new jobs, products and processes to unleash the economic growth.

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Bioeconomy sustainability integrating circular economy principles with big data and IoT for sustainable farming in agriculture 4.0

2024-07 , Ahmad Tajudin Baharin , Noormaizatul Akmar Ishak , Nurulisma Hj Ismail , Mohd Fisol Osman , Evawaynie Valquis Md. Isa , Wan Nor Munirah Ariffin

This concept paper explores the synergy between Bioeconomy sustainability and advanced technologies, specifically the integration of circular economy principles with big data and the Internet of Things (IoT), in the context of sustainable farming within Agriculture 4.0 in Malaysia. Despite limited understanding, the study aims to unveil the potential benefits of this integration and assess the current state of technology adoption, bioeconomic practices, and sustainable farming in Malaysia. Challenges faced by Malaysian farmers, such as awareness gaps and resistance to change, are identified, and strategies, including targeted education and financial incentives, are proposed to overcome these barriers. While acknowledging potential limitations in universality due to data access constraints and the dynamic nature of technology and agriculture, the study emphasizes the importance of integrating these innovative approaches to propel Malaysian agriculture toward sustainability within the Agriculture 4.0 framework.

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An insight into the influence of HRM practices on employees’ satisfaction in the manufacturing company

2021-10 , Z.J. Chow , U.N. Saraih , Noormaizatul Akmar Ishak , M.Y. Bibi Noraini , S. Abdullah , J. Ansari

The manufacturing industry has been and continues to be the bedrock of the Malaysian economy. A business that integrates a harmonious employer-employee relationship leads to an ideal path, driving a successful and profitable venture. Principal role of a company’s management is to develop and manage the human capital element, taking care of employees’ welfare, considering their resourcefulness in terms of knowledge and skills for effectively contributing to the organisational’s objectives. There are several attributes that link and influence employees with job satisfaction. The objective of this research study is to examine the link and influence of human resource management (HRM) practices, such as training, compensation, safety & health, and performance appraisal, on job satisfaction among employees in a manufacturing company located in Kulim, Kedah. A total of 328 employee-respondents took part in this research study and the questionnaires were distributed through their HRM office. Data collection was received online with the aid of Google forms. The research analyses were performed by using Statistical Package for Social Sciences (SPSS), version 22. Results indicated that performance appraisal created the most significant influence on employees’ satisfaction (β=0.278, t=3.668, p<0.05), followed by compensation (β=0.229, t=3.741, p=0.000), and lastly safety & health (β=0.180, t=2.756, p<0.05). We did not observe any significant influence with regards to the link between training and employee satisfaction (β=0.089, t=1.431, p>0.05). Finally, in the conclusion section, few suggestions to increase the level of employees’ satisfaction based on this study have been highlighted.

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